In December 2015, Central Hall Westminster announced record profits for its 2014/15 financial year, ending August 2015, resulting in £1.3m being invested in facility improvements, visitor services and charitable organisations.
As a not-for-profit organisation, Central Hall is committed to using substantial profits to develop the building as a visitor attraction and venue, as well as supporting the work of the Methodist Church, which owns the building. In this way, support is provided to a number of local charities including the St. Vincent’s Family Project, a registered charity that operates within Central Hall Westminster.
Speaking of the venue’s performance, Paul Souther, managing director, said: “2014/15 was an exceptionally strong year for the business and we have generated some fantastic profit. This would be a welcome result in any business situation, but it is made all the more rewarding by knowing that every penny is being used to make the building better for visitors and to support important charity work.”
The St. Vincent’s Family Project aims to support young families especially where there are difficulties. It addresses the issues of parenting, child welfare and social exclusion by providing services for parents, carers and children.
The Westminster Collection (TWC) is pleased to welcome anyone in the business of booking corporate and private events, meetings and conferences to register now for Destination Westminster, its 10th anniversary London venue showcase. The event takes place on Friday 13th September 2013 at London’s most central venue, 8 Northumberland Avenue, from 8.30am – 11.30am.
The breakfast showcase event, which is free to attend, is an opportunity for event buyers and planners to spend a morning with the sales and marketing teams at 50 of central London’s most iconic venues. The Westminster Collection is renowned for its eclectic portfolio of member venues, which encompass everything from historic institutes and societies, colleges, museums and private members clubs, to luxury hotels, concert halls, modern training venues, churches and Thames river boats.
New for 2013 is an Unleash Your Creativity forum, designed to inspire new and innovative ways of creating cost-effective events. It will feature a panel of renowned creative talents from venues, suppliers, agencies and production. Details of the panellists can be found here.
Host venue 8 Northumberland Avenue will also take the opportunity to showcase its prowess as the first venue in the UK to offer clients a permanent high definition holographic projection system within its stunning Ballroom, with a presentation by Musion, the world leaders in holographic projection technology and telepresence.
Speaking of the TWC showcase, marketing director Robin Parker said: “It is 10 years since The Westminster Collection formed to create a community of like-minded venues that believed in championing Westminster as a top-class destination for business and events. In this time we’ve grown and gained prominence as a reliable venue sourcing service for event organisers and as a credible marketing platform for venues.
“Our annual showcase has always been a popular date in the calendar and with new features like the creativity workshop, a host of venues eager to introduce you to investments and brand new services, plus eight new member venues to discover since our last showcase, we hope that guests will make the most of this opportunity to explore, learn, socialise and better understand what’s on offer in Westminster. It really is the go-to destination for events, lifestyle, culture and entertainment.”
Registration is open now at http://destination-westminster.eventbrite.co.uk/. This is a free business event especially for professionals responsible for sourcing venues and planning events and as such, TWC does reserve the right to limit or refuse registrations.
If you wish to stay in London the night before Destination Westminster 2013, a number of TWC hotels are happy to offer promotional rates to event guests on Thursday 12th September and over that weekend. Click here for details.
How can you make more of LinkedIn as a platform for meeting new business clients? Emma Hayes, Business Development Co-ordinator at the Royal College of Surgeons, gives us her top five tips.
A LinkedIn page can seem like a massive undertaking from its inception and so often people are unsure what they should be doing with it or how it might benefit them. With 87% of users trusting LinkedIn as a source of information affecting decision making, here’s how I’d suggest you can and should engage with it more effectively.
1 – Keep your profile up-to-date
This might sound obvious, but so often it’s not a rule that’s followed and profiles are left festering with inaccurate information and job descriptions. Always ask the question: does my page appeal to my target audience? Ensure you always include the key words that you believe your target audience would search for on LinkedIn. If you’re an event manager at a venue, include a detailed and appealing summary of the facilities your venue offers, its location and your specific role at that venue. LinkedIn is giving advice continually about improving personal profiles, so take heed and use this to your advantage.
2 – Share updates regularly
Keep updates interesting and relevant. Think about industry-related articles you have read, ask a question of your connections, or post a link to a blog or other online comment piece to provoke discussion amongst your network. This demonstrates you are serious about being viewed as an influencer and in turn can help to increase your levels of engagement on LinkedIn.
3 – ‘People you may know’
This feature of the site identifies mutual connections you have with your existing network. See them as ‘warm leads’ who are likely to share mutual business interests and consider making an approach to connect with them. They could be anyone from former colleagues to business associates and even potential new clients.
4 – Look to see who is viewing your profile
If someone has viewed your profile, it’s a good indicator that you have shown up in searches they have conducted and they have been interested in your job role and profile. Check this regularly and take interest in those people taking the time to learn more about you. They could be potential clients, colleagues or suppliers and it may be worth considering an official connection request.
5 – Interact within LinkedIn groups
Interacting with your connections and other users within specially formed groups is probably the most important part of using LinkedIn. For event organisers, if you are finding it hard to find a venue for your next event, post it on a group’s comment page and let the venues come to you to detail how they can solve your problem or assist with your requirements.
As a venue representative, I find it is also worth commenting on all discussions that you can make a valuable contribution to, whether it is directly associated with what you do, or something that has piqued your interest. Stepping away from the hard-sell tactics and demonstrating a willingness to engage on a knowledge-led level can be a rewarding route to gaining new connections and potentially new business.
Connect with Emma on LinkedIn or follow @RCSvenue on Twitter.
Westminster Kingsway College invites you to get together with other professionals from the Westminster business community at a free networking evening on Tuesday 19th March, 5.30 – 7.00pm.
Hosted at The Vincent Rooms in the Victoria Centre, the evening will see the Victoria Business Improvement District (BID) present on their work and the opportunities and support they can provide for business, enterprise, the community and the development of the environment in the Victoria area of London.
Victoria BID provides a collective voice for business, driving forward a powerful agenda to develop an identity for Victoria as a vibrant and cultural destination, with strong historic background and flourishing future for all who work, visit and live in the area.
The BID will also highlight its Victoria BID Privilege Card scheme for those who live, work or do business in Victoria. It provides a great range of unique and exciting offers on eating, drinking, leisure, shopping and health opportunities within the locality of Victoria, London.
This ‘Westminster Kingsway Business Club’ event is a great opportunity for local businesses, organisations and employers to get together, and explore what’s happening in Victoria and Westminster and to find out about the latest in skills and career development activities.
The Business Club will also introduce Professional Development opportunities offered in conjunction with the Westminster Kingsway Business and Enterprise Professional Team. Wine and tapas will be served throughout the event.
Well-read: Westminster Venue Collection highlights literary connections in celebration of World Book Day
Westminster Venue Collection reveals it’s a hotbed of literary interest in celebration of World Book Day. To coincide with the international celebration on 5 March, some of the marketing consortium’s 33 venues tell their own stories…
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