116 Pall Mall believe story telling is the key to booking an event
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The last few months have been an extremely exciting time for the Westminster Venue collection (WVC). We have a new name new branding and a smarter, more intuitive website creating a strengthened platform for both our clients and our members.
Our showcase event, which took place at Central Hall Westminster on Monday, 12 December, provided a wonderful opportunity to meet and network with over 100 event professionals from across the UK and introduce them to our new look alongside our incredible selection of member venues and preferred suppliers.
We were delighted with the feedback that we received as significantly investing in the new identity and website has been quite a milestone for the collection.
This year has also seen some fantastic returns on investment highlighting both our integral position in the market and the high value our members receive from being part of our great collection.
Jayna Patel, from One Great George Street, became a board member in 2016 and her venue has recorded a fantastic return on membership in the last 12 months with £25,000 of confirmed business coming directly from the collection – covering the membership fee of £1,700 p/a almost 15 times over!.
Church House Westminster has also had a great year with the collection that is set to continue into 2017. Thanks to their membership, they are looking forward to a large event in June, which is worth approximately £20,000.
Elsewhere, Cavendish Venues and London Film Museum have also had a fantastic end to the year thanks to the collection. Cavendish Conference Centre has confirmed over £14,000 worth of revenue, generated from a single enquiry made via the collection’s stand at The Meetings Show in 2016, while London Film Museum has reported a £10,000 booking from the collection’s website.
It is fantastic to hear both our members and our clients getting such great success from the collection and that we provide an effective platform for fruitful business opportunities in the events community.
As a collection, we are greatly looking forward to 2017 and hearing more successes from other members.
If you are interested in becoming a member venue with us, please click here or if you’re an event buyer looking for a venue in Westminster, you can quickly and easily enquire with any of our venues here.
We wish you a very happy and successful 2017.
Clare Arouche Westminster Venue Collection Chair
Hire prestigious, unique and unusual London venues and facilities with Westminster Venue Collection.Read More
The Westminster Venue Collection’s venues range from fashionable townhouses and private members’ clubs, to luxury hotels, celebrated attractions, historic institutes and societies.Read More